T H E    I M P A C T 


With a population of  29,000, Pine Ridge, South Dakota is the second largest Native American Reservation in the United States and the poorest place in the entire country.

A significant lack of industry, technology or commercial infrastructure has resulted in 90% of Pine Ridge residents being unable to find employment. Without available jobs, the average annual household income is $3,500, leaving 97% of the population living below federal poverty guidelines. 

Our partner True Sioux Hope Foundation creates unprecedented, permanent, positive change by providing critical aid for the most vulnerable, and a sustainable infrastructure for the future with education, health & wellness and employment programs.

On the True Sioux Journey, we will come together to build an amphitheater for the community, allowing them a space to share their creativity and voice, for the first time. Once finished, we'll host a talent show, exchanging our gifts and supporting one another in being bold and raising our voices.